Art & Design Monday, December 12th Words by: Mark Bowen, pictures by: Mark Bowen

Artist Jim Reid: "If I wanted to do photo realism I would just get a camera"

Art & Design Monday, December 12th

Artist Jim Reid: "If I wanted to do photo realism I would just get a camera"

Working out of his studio in Hereford, multi-disciplined artist Jim Reid focuses on the elements that make us individuals and how our identity is formed. 

Through a multitude of materials he aims to discover more about what makes himself unique and also expose what we all have in common from his base at Artsite3 Studios on Rockfield Road.

Jim gained a first class degree in Fine Art at Hereford College of Arts before setting up his practice.

He has exhibited as part of the We Are Tourists collective in London and on his own at Hereford, London and Ludlow.

Jim has recently moved into a new studio, Unit 6, which is an expansion of Artsite3 aiming to promote and facilitate the growing art scene in Hereford.


My style of painting at the moment is kind of naive in the sense that I don't want to try to do absolute photo realism - if I wanted to do photo realism I would just get a camera.

But what I do aim to do is lure people in with bright colours and this naive child like appearance. Then really hit you with the meaning behind the pieces. It's a nice way to play but be serious at the same time.

It's a street art style as well, there are elements of graffiti. There is something therapeutic about getting what I want on to paper or canvas very quickly and not have to do hundreds of sketches beforehand. 

The paintings I am currently working on (which are seen in our shots of Jim working in the studio) are part of a new series I am working on. It's all about my life.

It's also like therapy as well, trying to get out some quite horrific memories but also taking the mickey out of it as well with the style, just having a laugh with it and coming to terms with it in that way.

My work is all about identity, who we are and what we do. I am fascinated by people's stories and what goes on in their lives, especially being British I think we have this really good way of being able to take the piss out of ourselves and I want that to come across in my work.  

I was a network architect so I designed computer systems mostly for schools in London. I just hated it. Then I moved back to Hereford and did my degree. I started my degree a week after my 30th birthday. It was just the best thing ever. It was the most difficult thing I have done in my life but I would do it all over again. 

The tutors are amazing. They are starting to get the recogntion they deserve. I would recommend it to anybody.  

IMG 9322

Do you want to write for Herefordshire Live? Get in touch on Facebook, Twitter or say