Cheese rolling, wife-carrying and hop pocket racin'... God love an English tradition.
"Nowhere in the world is there another World Championship Hop Pocket Race – Bromyard’s is unique."
So say the organisers of Bromyard Hop Festival which returns on August 27, 2017 with another hop pocket race in which teams of 4 run up and down the High Street carrying a hefty sacks of hops as fast as they can.
As well as racing from 4pm, the festival will celebrate the market town's long standing link to hop-growing, dating back to 1577. In the hop growing hey-day of the late 20th century, hundreds of people from the industrial South Wales, the Midlands and the Black country would travel to Bromyard to work on the hop harvest. Times have changed, but Herefordshire reportedly remains the largest hop producing area in the UK.
On August 27, Bromyard town centre will host vintage tractors, motorbikes and cars, a craft fair and live music in Market Square.
The 2017 Hop Pocket Race
From the organisers: "The 6th World Championship Hop Pocket Races will start at 4pm in the Market Square with teams running up and down the main street carrying Hop Pockets. 2015 saw the first children’s entries, and as this was such a success in 2017 there will be a class specifically for children (with a suitably sized Hop Pocket!).
"There will also be the Gauntlet Trophy, thrown-down by Chris Gooch of Teme Valley Brewery who challenges other regional craft brewers to a race-within-a-race, there is a trophy specifically for ladies and youth teams and of course there will be the hotly contested World Champions trophy which was won in 2015 by a team from Bromyard Rugby Club."
- 27th August, 2017
- From 12pm to 6pm
- Ticket Price
- Bromyard, Herefordshire Get Directions, by car, or by public transport